Does Your MLM Company GIVE YOU an Automated Marketing System?

Finally, multi-level and multilevel marketing companies are taking a giant step of progress in providing their downlines with automated marketing systems. They will have moved in to the 21st century and so are using technology to greatly help people build their network marketing businesses. I myself am involved with two companies who provide these automated marketing tools. These forward-thinking companies are taking the one-one-one coffee shop presentation out of Starbucks and onto the web with sites such as gotomeeting.com, where the same presentation can be given to an organization all at once, rather than to one person at a time. These companies are finally recognizing the inefficiency of old-fashioned MLM marketing techniques and are doing what to help their network marketing business builders become successful more quickly and easily than previously. Let’s now talk about the automated marketing system that actually leads an interested prospect, step-by-step, to the desired final result of becoming a member of your network marketing downline.

So, what exactly IS an automated marketing system? Usually it contains a few key components. The initial and most important component of the system is a lead capture page, often known as a landing page. This is a website that someone may visit due to advertising, either online or offline, for more information information about something, service or business. Usually on the lead capture page of the automated marketing system there is some cleverly written copy, or perhaps a video to allow them to watch, that may cause the person to want more info and go further down the road toward becoming a member of your organization. A very important feature of the lead capture page may be the opt-in form. automated marketing This form asks the individual viewing the site to offer you her or his name, email address, and when you would like, even their phone number, before you provide them with more information.

That’s really exciting, because that one step, and whether they choose to take it, is what separates the info gatherers from the people who find themselves hot for whatever it really is you need to offer. Do you realize the significance of what I just wrote? The people who fill out the opt-in form have raised their hands and showed you that they are very interested in what you have to offer, and they are giving you permission to market to them. Each person who opts directly into your site becomes what’s known as a pre-qualified lead, which means they have just pre-qualified themselves being an interested prospect! That has just eliminated the majority of the work for you in finding out who would like to hear your story and who doesn’t. With that one landing page, how many people did you will need to speak to so that you can obtain their contact information? Typically, absolutely no one! Sure, in some instances you will talk with someone in the course of your day and verbally send them to your internet site (website landing page).

Even right there for the reason that one step do you observe how the conversation has changed? You are not trying to sell the whole idea right there and set up another meeting with them, you are just sending them somewhere to obtain additional information on their own, and if they want to know more, they will let you know! More importantly though, with this automated lead generating marketing system, as soon as you get all the components up and running and you also are driving traffic to your internet site (more about that in a forthcoming article), it is on autopilot for you! Are you beginning to understand how valuable this type of automated marketing system could be?

After the reader has opted in to receive more information, that’s where the MLM companies with automated marketing systems truly deliver. Some excellent companies supply you, the network marketer, with really great marketing pieces that explain the business to the prospect in a single or a series of videos, and they provide a way for the chance to do this. By that I mean there is usually a link for them to subscribe or go onto your waiting list, making it virtually effortless that you should bring them under you in your downline. If they don’t sign up then and there, though, all isn’t lost. That’s where the next key element of a good automated marketing system is necessary.

The next important part of an automated marketing system is what’s called an autoresponder. Remember when your prospect opted directly into your marketing system to learn more about your organization? Well, they handed you valuable information about themselves – their name, their email, and according to the opt in form, their phone number. The autoresponder allows you to collect those email addresses and keep them stored in a database so as to easily send follow-up emails to them as a group, rather than sending out individual emails.

Guess what else autoresponders can perform? You can create a series of emails and designate which days you’ll send them to each prospect, even if they were added to the database on different days! So, you merely need to write them once, the autoresponder takes care of the rest. It really is sheer genius. One example of an autoresponder site is aweber.com. There are certainly others as well. Better yet, the MLM and multilevel marketing companies who are providing you with automated marketing systems will often have an autoresponder in place for you as part of that marketing system!

Ultimately, an excellent MLM automated marketing system drives your prospects to become listed on a live recruiting webinar that is usually done by the master marketers of the business, using sites like gotomeeting.com or gotowebinar.com. This is invaluable to you, because let’s face it, anyone in the beginning of their multilevel marketing career isn’t very savvy at giving the presentation and making conversions happen; that comes with practice and listening to the masters.Through the use of all the components described above in an automated marketing system to create your MLM or multi level marketing, you can see that lots of more opportunities for folks to sign up with you are provided. It no more depends on that 5 minute conversation you have using them on the opportunity meeting throughout your day.